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Fidelity Denim
Fidelity Denim founder and designer, Jason Trotzuk is a denim lover at heart. Combining his passion for fashion, rock n’ roll, and classic American blue jeans with his intimate knowledge of denim history and tradition, Trotzuk ingeniously revives the best of denim from the inside out, resulting in the look and feel of timeless vintage jeans, but with a highly crafted modern understanding of a woman’s needs.
By 18, Trotzuk was hand-painting blue jeans in his parent’s basement, taking old pairs of Levi’s and making them into one-of-a-kind works of art. "It was all very rock n’ roll,” said Trotzuk. He turned down many job offers, deciding instead to develop Fidelity Denim using what he knew women wanted in jeans: great fabric, finishes and fit.
Featured Fidelity Denim:
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